Friday, June 24, 2011

The Best Times To Post To Twitter & Facebook

What is the best time to share content on social networks for maximum exposure? Should you post first thing in the morning? During lunch? At the end of the workday when people are getting ready to head home? And how do you account for the fact that you may have potential customers living in different time zones? A new infographic from KISSmetrics answers these questions and more with a new infographic called ‘The Science of Social Timing.’

Here are a few key takeaways from the Science of Social Timing infographic:

* The best day to share on Facebook is Saturday
* The best time to share on Facebook is Noon ET

Read More: Infographic Reveals The Best Times To Post To Twitter & Facebook - SocialTimes.com

Friday, June 17, 2011

A Portrait Of Who Uses Social Networks In The US

Did you know that out of all social networking users 92% partake in Facebook, 29% participate on MySpace, 18% are on LinkedIn and Twitter is the least utilized network with just 13% usage? Or that males on LinkedIn nearly double the number of females, yet female usage of Twitter almost doubles male usage? Read More: A Portrait Of Who Uses Social Networks In The US (And How Social Media Affects Our Lives)

Wednesday, June 1, 2011

Facebook exec says tools can promote small businesses - USATODAY.com

With more than 500 million members, Facebook is hugely attractive to small businesses as a place to market their wares. But tips on how small businesses can best work with Facebook tools are buried within the site, leaving many entrepreneurs puzzled about how to use the site to get new clients and strengthen the loyalty of existing customers.

How frequently should a business communicate with its customers? And what is the significance of that "Like" button anyway?

For answers to those questions and more, USA TODAY recently paid a visit to Emily White, Facebook's director of Local, who works with businesses on Facebook tools. White was interviewed in a conference room at Facebook headquarters here, where her shiny Apple MacBook laptop was adorned with a "Like Us on Facebook" sticker that the company gives to businesses. Read more: Facebook exec says tools can promote small businesses - USATODAY.com

Monday, May 30, 2011

10 Ways For Entrepreneurs To Build Brands Online

Everybody needs to get their name out there on the social web. For entrepreneurs, however, it’s an even more critical aspect of the job. A social presence gives you the credibility to attract clients, partners and investors by making yourself available and demonstrating your personality and experience.

Building your online brand in a meaningful way is no easy task, and there are many tools available to get you on the right path. Below, we’ve picked 10 tested methods and highlighted some of the best web tools to help your brand gain momentum in a crowded online marketplace. Read More: 10 Ways For Entrepreneurs To Build Brands Online

Thursday, May 5, 2011

Business Listing Management

"There is one fundamental element that connects your ability to tap local, mobile, and social advertising: your business listing. That's right, the simple name, address, and telephone number information that you've had forever is key to ensuring customers and prospects can find you and learn what differentiates you from your competitors.

Seems simple, but inconsistent and inaccurate business listing information is a real problem for the local search business. In fact, the problem is so large in social media websites, that one in three abandoned their local search because they cannot find accurate information during the local search process

Read More: Business Listing Management | ClickZ:

Tuesday, May 3, 2011

5 Ways to Optimize Images on a Website or Blog

Here are 5 things to keep in mind when working with images on your website and blog.

1. Pick an Appropriate Image

When selecting an image for a website page or blog post make sure that your image relates to the content, topic and theme. An image can help to visually relay a message and at the same time draw in your readers. The image doesn't necessarily have to relate to the content literally, it can serve as a creative interpretation, a way to generate curiosity. So next time you add an image, give it some extra thought.

2. Name the File Appropriately